Cher Cunningham offers seminars and workshops for entrepreneurs and organizations.

Entrepreneurs

Understanding Local Internet Marketing

Participants learn: What should your website do and say? Does it have a call to action? How can Google get you maximum exposure?

Organizations

Presence Management:

Presence management entails all of the ways you engage with others online to open communications and develop a relationship. Internally and Externally

Externally it is about managing your reputation. It includes blogging about your passion, Twitter-ing great, helpful ideas, sharingon Facebook, offering support to colleagues on LinkedIN, sending out press releases, uploading video or podcasts, and bringing it all back to a home base where you offer great information in exchange for a visitor opting in to your mailing list. That mailing list is then primarily used to help the members and build a relationship as their trusted advisor - sometimes you will also market to them.

Internally this means keeping an active Intranet and email communications. Share successes, ideas, innovations and encouragement. Make management and employees know why this is the best place to work.

For non-profit organizations this also means keeping donors and partners in the loop, sharing how donations are used, sharing opportunities to help and promoting and thanking business partners.

This seminar is offered in  1-6 hour formats and is customized to your audience. Internet required onsite. We prefer to have a pre-questionnaire filled out by participants in advance for ultimate customization and interactive content.